The programme is one of the largest marine citizen science activities of its kind in the UK. Volunteers taking part will not only be clearing our beaches of litter, but help the Marine Conservation Society, the UK’s leading ocean membership charity, to gather vital data to create change for cleaner and healthier seas.

This year’s Great British Beach Clean is being sponsored by Ireland’s leading soup brand, Cully & Sully Soup, whose support is helping to raise awareness of marine litter and protect UK beaches from pollution.

To sign up for a beach clean, or organise your own, simply visit the charity’s website.

Key stats and facts

• At last year’s Great British Beach Clean, 5,416 volunteers conducted 428 beach cleans over 10 days, surveying 64,139 metres of coastline. A total of 129,391 pieces of litter were collected, filling 1,426 bags and weighing 7,476 kg.
• The Marine Conservation Society has recorded an average drop of 80% in carrier bags found on UK beaches since charges were introduced, showing that policies to reduce plastic work.
• Data collected during the Great British Beach Clean contributes toward the charity’s annual State of our Beaches report. Last year’s report recorded a 14% increase in drinks-related litter.
• The report also showed that nine out of 10 beach litter items found on beaches by Marine Conservation Society volunteers last year were made from plastic.
• Sewage plays a large part in the pollution problem. In 2023, over 29,500 sewage-related items, including more than 21,000 wet wipes, were recorded across the UK and Channel Islands, with sewage-related items present on 72% of surveyed beaches.
• Data from the Marine Conservation Society’s Great British Beach Clean contributes to a global database, International Coastal Cleanup.

Key messages:

• Data collected by volunteers during the Great British Beach Clean shows the positive result of policies like carrier bag charges, and how they work to reduce litter on our beaches.
• Plastic still remains the most common form of beach pollution – highlighting the urgent need for further action to tackle the single-use plastic problem such as charges, bans and deposit return schemes.
• The Marine Conservation Society is calling for governments across the UK implement world-class deposit return schemes for drinks containers including glass, plastic, and cans, without any further delay. Currently the proposed scheme is set to start in October 2027, but with Wales being the only country to include glass.
• The charity hopes that the recent bans on single-use plastics, such as cutlery, will lead to a noticeable reduction in the amount of single-use plastic cutlery polluting our beaches, much like the positive impact of the carrier bag charge.
• Sewage-related pollution, such as period products and wet wipes, are still prevalent on our beaches. Governments of the UK must turn the tide on pollution and end untreated sewage damaging our marine environment.
• You can support the charity by helping to clean up the UK’s beaches and collecting valuable data that supports efforts to address sewage pollution effectively.

ON THE DEPOSIT RETURN SCHEME:

Lizzie Price, Beachwatch Manager at the Marine Conservation Society: “It’s fantastic to see real-world evidence of the effectiveness of policies such as carrier bag charges in tackling pollution from single-use plastics. There’s no denying that these measures have helped to reduce litter on our beaches. However, we cannot afford to become complacent.

“Drinks-related litter, such as bottles and cans, were found on 97% of UK beaches surveyed last year. We need wider policies such as charges, bans, or deposits on more single-use items where possible, including the proposed deposit return schemes for plastic bottles, cans, and glass. We must keep moving towards a society that repairs, reuses, and recycles.”

ON SEWAGE POLLUTION:

Rachel Wyatt, the Marine Conservation Society’s Water Quality Policy & Advocacy Manager:

“Our seas cannot sustain the deluge of sewage that is being dumped into our waterways on a weekly basis. Our beach clean volunteers find thousands of sewage-related litter items washed up on the beaches every year, but it’s not just physical pollution that is harmful to us and marine life. Raw sewage contains a cocktail of bacteria, viruses, harmful chemicals, and microplastics which is a disaster for our ocean. Governments of the UK must turn the tide on pollution and end untreated sewage damaging our marine environment, so that we can all enjoy sewage-free seas.”

ON VOLUNTEERING:

Clare Trotman, Beachwatch Officer at the Marine Conservation Society, said: “The work we do at the Marine Conservation Society simply wouldn’t be possible without the dedication of our volunteers, who help gather crucial beach litter data. This information is invaluable in shaping scientific understanding and driving the changes needed to protect our precious marine environment.

“With beach cleans taking place all over the UK and Channel Islands, there are countless opportunities to get involved and support us this year. And if you can’t make it to the beach, you can still contribute by organising a local litter pick and survey in your area.”

Cully Allen from Great British Beach Clean sponsor, Cully & Sully Soup, said: “We are excited to be part of the UK’s biggest beach clean initiative for a third year. As a B Corp, doing good is at the core of what we do. We are always striving to do better internally as a business, but we really enjoy when we get to encourage and join our customers in doing good. We are looking forward to getting stuck into the beach cleans again this year, serving up our soup to the SOUPer volunteers and taking direct action on marine litter.”

The following beach cleans are currently set to take place:

Find more information about the Marine Conservation Society at www.mcsuk.org.

The diving world thrives on passion and adventure, but for many dive store owners, the financial and operational challenges can be as deep as the ocean.

NovoScuba, an emerging force in the diving world, is on a mission to transform this landscape for the better. With a revolutionary approach to dive store and training agency partnerships, NovoScuba is setting new standards for how dive stores can thrive while keeping their focus on delivering exceptional diving experiences.

A New Paradigm: NovoScuba’s Bold Mission

NovoScuba’s mission is straightforward yet profound: to disrupt the traditional dynamics between dive store owners and training agencies. Traditionally, dive stores have been subjected to substantial fees charged by training agencies, for membership, materials and certifications. These costs have often placed a heavy financial burden on store owners, cutting into their profits and limiting their ability to offer competitive prices to customers.

NovoScuba flips the script by offering a model where dive stores earn money, instead of paying high fees. Dive stores receive commissions for every student they register, and their certification costs are covered. This new model not only boosts profitability but also ensures clients get top-quality training at unbeatable prices.

Financial Upsides: Earn From Student Registration

NovoScuba’s approach is simple yet revolutionary. Dive stores partnering with NovoScuba can earn commissions for every student they enroll.

Here’s how it works: For every student enrolled through NovoScuba, dive stores receive a commission. Each student enrolled will receive their e-learning materials and certification credit included in their subscription. This arrangement is a significant departure from the traditional model, where dive stores often struggle to manage high overhead costs related to training fees and certification expenses.

NovoScuba’s approach ensures that dive stores can focus on what they do best—providing top-notch diving experiences—without being bogged down by excessive financial burdens, and the need to carry large stocks of materials.

Quality Training at a Great Price

NovoScuba stands out by offering high-quality, ISO certified, training that doesn’t break the bank, in fact our students will pay less than with most competing agencies. Clients benefit from top-notch education and safety standards at competitive prices. Dive store owners can confidently promote NovoScuba’s programs, knowing they’re offering fantastic training at affordable rates. This balance of quality and affordability helps dive stores build a strong reputation and attract more customers.

Your Brand is Your Business: NovoScuba’s Commitment to Showcasing Your Identity

At NovoScuba, we understand that your brand is your most valuable asset, and we’re committed to putting it front and centre. Unlike agencies that charge high fees to promote their own brand, we believe in investing in yours. With NovoScuba, you won’t be paying to advertise someone else’s logo alone, — our focus is on showcasing your unique identity. Certifications prominently feature your brand, as well as the training agency, reinforcing your store’s image and brand every step of the way. We’re here to support and elevate your brand, ensuring that your investment directly benefits your business.

Affordable Membership: An Investment in Your Success

NovoScuba’s membership model is designed with dive store owners in mind. Membership fees are kept low and include annual Pro member fees for your team. Payment can be made monthly or annually in your local currency, avoiding the hassle of exchange rate fluctuations. NovoScuba promises no exchange rate changes without a six-month notice, ensuring financial stability and simplifying budgeting. With a membership lasting 12 months from date of joining, you’ll enjoy a full year of NovoScuba’s benefits and support.

Streamlined Operations: Simplifying Your Workload

Handling administrative tasks can be a challenge, but NovoScuba makes it easier. We’ve streamlined certification procedures and reduced paperwork to help dive stores operate more efficiently. Certification processing is quick and straightforward, allowing more focus on teaching and customer service. Our system minimises bureaucracy by storing necessary forms in student profiles, reducing paperwork and administrative delays.

Crossover Made Easy

For dive stores looking to transition to NovoScuba’s model, the crossover process is designed to be smooth and hassle-free. NovoScuba provides support to ensure that the transition is as seamless as possible, helping dive store owners integrate into the new system with minimal disruption. Experienced dive Pros don’t need to undergo extensive retraining. Our crossover is designed to familiarise Pros with NovoScuba’s user-friendly platform, standards and course structures, and not to waste time and expense re-training in water.

With just a few simple steps, you’ll be ready to offer top-notch training through NovoScuba.

Comprehensive Business Support and Training Included in Your Membership

NovoScuba goes beyond financial benefits by offering experienced support and training. This value added service includes:

• Business Training: Optimise your operations with guidance on marketing, customer service, and best practices.
• Marketing and Promotion: Access resources to attract new customers and boost your store’s visibility. Enjoy cross promotions with NovoScuba to gain increased exposure.
• Ongoing Support: NovoScuba’s commitment to its partners extends beyond initial training and setup. The company offers ongoing support to address any issues or questions that arise. This continuous support ensures that dive store owners have a reliable resource to turn to whenever they need assistance.

Embracing Digital Natives: Instant Evolution and Continuous Improvement

NovoScuba’s digital-native approach is a game-changer. Leveraging cutting-edge technology, we ensure our services evolve and improve swiftly. Dive stores benefit from instant updates, the latest features, enhancements, and effective solutions, keeping them ahead of the curve. This continuous improvement helps dive stores stay competitive and deliver exceptional services. Whether it’s a new course update, additional marketing resources, or improved e-learning functions, NovoScuba’s digital infrastructure ensures that dive stores are always equipped with the most current and effective solutions. This continuous evolution not only helps dive stores stay ahead in a competitive market but also ensures they consistently provide top-quality services to their clients.

Why Is NovoScuba Doing This? – Fair Profit Sharing for Greater Access and Growth

At NovoScuba, we’ve taken a bold step by paying commissions to stores rather than following the traditional model of training agencies charging high fees. Our mission is to make diving accessible to everyone and to foster a growing community of new divers and continued education. By redistributing profits more equitably between stores and training agencies, we aim to create a more supportive and collaborative environment within the industry. We believe this approach not only helps individual stores thrive but also stimulates overall growth and innovation in diving. Our commitment to fair profit sharing reflects our dedication to the long-term health and expansion of the diving community.

Everyone is getting a piece of the pie.

Getting Started: Join the NovoScuba Revolution

Ready to revolutionise your dive store experience? NovoScuba is here to support your journey toward reduced costs, increased profitability, and enhanced operational efficiency. Get in touch with our team to learn how NovoScuba can transform your business.

For more information, email info@novoscuba.com or visit www.novoscuba.academy.