News
Force Blue: Giving Warriors a Cause; Giving a Cause its Warriors
International non-profit organization to retrain veteran combat divers to restore coral and promote conservation; Grand Cayman to be first training site
Ailing reefs and the warrior spirit – a combination that could be a winning formula for Force Blue, a new non-profit that seeks to help former Special Operations veterans utilize their training and teamwork to preserve the world’s coral reefs.
A major fundraising reception in honor of these distinguished veterans and the Force Blue program will be held in Dallas, Texas on Monday, September 26, 2016. The organization’s goal is to introduce its first training class of six veterans at Sunset House Dive Resort in Grand Cayman in early 2017.
“The response to Force Blue has been astounding, and we’re honored to have the support of some very prominent people,” said Sunset House General Manager Keith Sahm who co-found the organization.
Texas real estate magnate and Earth Day Texas founder Trammel S. Crow is hosting the event in Dallas, and the guest list includes some big names from both the veteran and business communities. Individuals expected to attend the Force Blue fundraiser include (Ret) U.S. Navy SEAL Admiral Ed Winter, (Ret.) USMC General David Garza, former Recon Marine and star of the HBO miniseries Generation Kill, Rudy Reyes, Benghazi survivor Kris “Tanto” Paronto, whose story was told in the film 13 Hours, and Chuck Pfarrer, former SEAL Team Six member and author of the NY Times bestseller, SEAL Target Geronimo: The Inside Story of the Mission to Kill Osama Bin Laden.
The idea for Force Blue developed in Grand Cayman last summer during discussions at Sunset House between Sahm, Rudy Reyes and long-time friend Jim Ritterhoff. The men were diving daily, and Sahm gave them a tour of the resort’s new coral nursery where restoration work is being done. The diving proved therapeutic for Reyes, who himself had been battling with the challenges of civilian life after multiple combat deployments.
“We all know the struggles our veterans, particularly our Special Forces veterans, face coming home after years at war,“ said Ritterhoff. “Our thought was, if we could somehow use diving and marine conservation to give them a positive mission, we could not only help them, but the planet as well.”
“It’s a win win for everyone,” Sahm echoed. Not only will Force Blue train these highly-skilled men and women how to help restore damaged reefs, but it will also teach them to be spokespeople for ocean conservation world-wide.”
“We’re giving warriors a cause and a cause its warriors,” said Reyes.
Sunset House will be base for Force Blue in Grand Cayman when the first mission is announced and team members are ready to hit the water. The warriors will be trained in coral restoration by marine science experts and they will help tend the resort’s new coral nursery. Other Cayman dive operators have committed to help with the program, as has the Central Caribbean Marine Institute in Little Cayman. Sahm says ABC News correspondent Bob Woodruff, who was himself severely wounded in Iraq, has expressed interested in covering the first class at Sunset House.
“Starting out, Cayman just makes the most logistical sense for us,” said Ritterhoff. “We have the contacts and support in Cayman to launch Force Blue in a powerful way. And Cayman affords us, not only access to one of the world’s healthiest and most vibrant coral reef systems, but access to some of the world’s finest conservation minds as well.”
With the world’s coral reefs under threat by global warming, massive bleaching events, overfishing and pollution, a helping hand from America’s best is needed. The organization’s initial two-week training program will take place entirely in Cayman, but the plan calls for expanding Force Blue’s influence to different destinations around the world and bringing other teams aboard.
These valuable reinforcements are welcomed by Keith Sahm who has been fully involved in the local environmental battle to save Cayman’s reefs from destruction ahead of a planned cruise ship dock in George Town Harbour.
“It’s all about raising awareness and reaching a new audience with a message of conservation and care and our veterans are the perfect ambassadors,” said Sahm who is asking for donations to support Force Blue. “Help us. Help vets. Help the planet. There is a lot of good that can be done by joining our team.”
The fundraising reception will be held on Monday, September 26 from 5:00 – 7:00 PM in the Pecan Room of the Old Parkland in Dallas, Texas. For more information about Force Blue or to donate to the organization visit www.forceblueteam.org or email co-founder Keith Sahm at keith@forceblueteam.org.
About Sunset House
Sunset House/Sunset Divers has been welcoming divers to the Cayman Islands for more than 58 years. It is the only resort in the Cayman Islands, designed by divers, operated by divers, for divers. It’s also the only resort on Grand Cayman that has its own coral reef, with modern and ancient shipwrecks in shallow water right off shore. Underwater visibility on Sunset House’s reef can exceed 200 feet, and a remarkable variety of marine life to be seen there. A spectacular 9’ bronze sculpture of the mermaid Amphitrite is one of the most popular shore dive sites in the world. The resort features 50 guest rooms, including 16 deluxe Oceanview rooms, 2 spacious suites and 3 apartments with full kitchenettes. All rooms are air-conditioned, with phones and private baths. Free Hi-Speed Wireless Internet can be accessed throughout the property and a convenient computer station is located in the lobby. SeaHarvest Restaurant offers full menus for some of the healthiest breakfasts, lunch and dinners around and is famous for its East Indian menu. My Bar a popular hangout for both locals and visitors, has been voted “Best in the Caribbean” by Caribbean Travel and Life and the Best of Cayman. Sunset House also features an inviting seaside fresh water swimming pool.
For information or reservations:
Call Toll Free: (800) 854-4767
On Grand Cayman: 345-949-7111
Web: www.sunsethouse.com
E-mail: reservations@sunsethouse.com
Facebook: www.facebook.com/sunsethousecayman
Twitter: www.twitter.com/sunsethouse
Blogs
Jeff Goodman Launches Underwater Moviemaker Course with NovoScuba
Transform Your Dive Experiences into Cinematic Masterpieces
NovoScuba has partnered with acclaimed underwater filmmaker Jeff Goodman to introduce the Underwater Moviemaker Course—a revolutionary program designed to equip divers with the skills to capture the breathtaking beauty of the underwater world.
Whether you’re an aspiring filmmaker, an avid diver, or a photography enthusiast, this course offers the tools and expertise needed to create stunning underwater videos. From vibrant coral reefs to curious marine life, you’ll learn how to film, edit, and produce captivating underwater stories, all with expert guidance from a seasoned professional.
Jeff Goodman: A Legacy in Underwater Filmmaking
Jeff Goodman brings over 40 years of experience in underwater film production for television to this course. Reflecting on his career, Jeff said:
“Although technology has dramatically changed, the basics of underwater filming remain constant. This course covers crucial skills for producing great videos. Whether you’re creating professional broadcast films or high-quality hobby videos, the fundamental principles are the same.
A camera operator must master their equipment to capture those magical underwater moments effortlessly. But beyond technical know-how, underwater filmmaking is about having fun and enhancing your diving experiences. So, take your time, learn at your own pace, and enjoy this creative journey.”
About NovoScuba
Founded in 2023, NovoScuba is reshaping dive education with a comprehensive, digitally native platform. Offering cutting-edge training programs for divers at all levels, NovoScuba sets a new benchmark in the diving industry by combining innovation with accessibility.
With ISO-certified courses, a student subscription model, and multilingual support, NovoScuba ensures that dive education is inclusive and engaging. More than just a training provider, NovoScuba fosters a global community of divers committed to exploration, collaboration, and sustainability.
Join the NovoScuba Underwater Moviemaker Course Today!
Dive into the world of underwater filmmaking and start creating cinematic stories that inspire. Learn more about the course and enroll today at www.novoscuba.com/novoscuba-underwater-moviemaker-course.
EXCLUSIVE: Jeff Goodman interviews Mark Spiers, CEO of New Scuba Diving Training Agency NovoScuba
NovoScuba’s Game-Changing Approach for Dive Store Owners: WE PAY YOU!
The diving world thrives on passion and adventure, but for many dive store owners, the financial and operational challenges can be as deep as the ocean.
NovoScuba, an emerging force in the diving world, is on a mission to transform this landscape for the better. With a revolutionary approach to dive store and training agency partnerships, NovoScuba is setting new standards for how dive stores can thrive while keeping their focus on delivering exceptional diving experiences.
A New Paradigm: NovoScuba’s Bold Mission
NovoScuba’s mission is straightforward yet profound: to disrupt the traditional dynamics between dive store owners and training agencies. Traditionally, dive stores have been subjected to substantial fees charged by training agencies, for membership, materials and certifications. These costs have often placed a heavy financial burden on store owners, cutting into their profits and limiting their ability to offer competitive prices to customers.
NovoScuba flips the script by offering a model where dive stores earn money, instead of paying high fees. Dive stores receive commissions for every student they register, and their certification costs are covered. This new model not only boosts profitability but also ensures clients get top-quality training at unbeatable prices.
Financial Upsides: Earn From Student Registration
NovoScuba’s approach is simple yet revolutionary. Dive stores partnering with NovoScuba can earn commissions for every student they enroll.
Here’s how it works: For every student enrolled through NovoScuba, dive stores receive a commission. Each student enrolled will receive their e-learning materials and certification credit included in their subscription. This arrangement is a significant departure from the traditional model, where dive stores often struggle to manage high overhead costs related to training fees and certification expenses.
NovoScuba’s approach ensures that dive stores can focus on what they do best—providing top-notch diving experiences—without being bogged down by excessive financial burdens, and the need to carry large stocks of materials.
Quality Training at a Great Price
NovoScuba stands out by offering high-quality, ISO certified, training that doesn’t break the bank, in fact our students will pay less than with most competing agencies. Clients benefit from top-notch education and safety standards at competitive prices. Dive store owners can confidently promote NovoScuba’s programs, knowing they’re offering fantastic training at affordable rates. This balance of quality and affordability helps dive stores build a strong reputation and attract more customers.
Your Brand is Your Business: NovoScuba’s Commitment to Showcasing Your Identity
At NovoScuba, we understand that your brand is your most valuable asset, and we’re committed to putting it front and centre. Unlike agencies that charge high fees to promote their own brand, we believe in investing in yours. With NovoScuba, you won’t be paying to advertise someone else’s logo alone, — our focus is on showcasing your unique identity. Certifications prominently feature your brand, as well as the training agency, reinforcing your store’s image and brand every step of the way. We’re here to support and elevate your brand, ensuring that your investment directly benefits your business.
Affordable Membership: An Investment in Your Success
NovoScuba’s membership model is designed with dive store owners in mind. Membership fees are kept low and include annual Pro member fees for your team. Payment can be made monthly or annually in your local currency, avoiding the hassle of exchange rate fluctuations. NovoScuba promises no exchange rate changes without a six-month notice, ensuring financial stability and simplifying budgeting. With a membership lasting 12 months from date of joining, you’ll enjoy a full year of NovoScuba’s benefits and support.
Streamlined Operations: Simplifying Your Workload
Handling administrative tasks can be a challenge, but NovoScuba makes it easier. We’ve streamlined certification procedures and reduced paperwork to help dive stores operate more efficiently. Certification processing is quick and straightforward, allowing more focus on teaching and customer service. Our system minimises bureaucracy by storing necessary forms in student profiles, reducing paperwork and administrative delays.
Crossover Made Easy
For dive stores looking to transition to NovoScuba’s model, the crossover process is designed to be smooth and hassle-free. NovoScuba provides support to ensure that the transition is as seamless as possible, helping dive store owners integrate into the new system with minimal disruption. Experienced dive Pros don’t need to undergo extensive retraining. Our crossover is designed to familiarise Pros with NovoScuba’s user-friendly platform, standards and course structures, and not to waste time and expense re-training in water.
With just a few simple steps, you’ll be ready to offer top-notch training through NovoScuba.
Comprehensive Business Support and Training Included in Your Membership
NovoScuba goes beyond financial benefits by offering experienced support and training. This value added service includes:
- Business Training: Optimise your operations with guidance on marketing, customer service, and best practices.
- Marketing and Promotion: Access resources to attract new customers and boost your store’s visibility. Enjoy cross promotions with NovoScuba to gain increased exposure.
- Ongoing Support: NovoScuba’s commitment to its partners extends beyond initial training and setup. The company offers ongoing support to address any issues or questions that arise. This continuous support ensures that dive store owners have a reliable resource to turn to whenever they need assistance.
Embracing Digital Natives: Instant Evolution and Continuous Improvement
NovoScuba’s digital-native approach is a game-changer. Leveraging cutting-edge technology, we ensure our services evolve and improve swiftly. Dive stores benefit from instant updates, the latest features, enhancements, and effective solutions, keeping them ahead of the curve. This continuous improvement helps dive stores stay competitive and deliver exceptional services. Whether it’s a new course update, additional marketing resources, or improved e-learning functions, NovoScuba’s digital infrastructure ensures that dive stores are always equipped with the most current and effective solutions. This continuous evolution not only helps dive stores stay ahead in a competitive market but also ensures they consistently provide top-quality services to their clients.
Why Is NovoScuba Doing This? – Fair Profit Sharing for Greater Access and Growth
At NovoScuba, we’ve taken a bold step by paying commissions to stores rather than following the traditional model of training agencies charging high fees. Our mission is to make diving accessible to everyone and to foster a growing community of new divers and continued education. By redistributing profits more equitably between stores and training agencies, we aim to create a more supportive and collaborative environment within the industry. We believe this approach not only helps individual stores thrive but also stimulates overall growth and innovation in diving. Our commitment to fair profit sharing reflects our dedication to the long-term health and expansion of the diving community.
Getting Started: Join the NovoScuba Revolution
Ready to revolutionise your dive store experience? NovoScuba is here to support your journey toward reduced costs, increased profitability, and enhanced operational efficiency. Get in touch with our team to learn how NovoScuba can transform your business.
For more information, email info@novoscuba.com or visit www.novoscuba.academy.
Gear News
Get 10% off a Seacraft GO! Scooter if you order before Christmas
Nautilus UK are offering a 10% discount on the Seacraft GO! scooter until Christmas (or until 5 units are sold) due to a slightly better exchange rate. Nautilus UK say this is a not to be missed offer on a very low margin product and unlikely to be repeated.
The Seacraft GO! is a revolution in the segment of compact underwater scooters. Weighing only 9,7 kg, the GO! offers exceptional performance and power.
Apart from that, the new Seacraft model is based on modular Li-Ion batteries with a capacity of 582 Wh which may be split up into several segments, approved to be transported in hand luggage aboard a passenger plane! This is, why we call them “air travel-friendly” batteries, since they offer you even more flexibility than every other Seacraft scooter before.
This makes the GO! the perfect companion for recreational divers, freedivers and technical divers looking for a reliable backup unit.
You can find out more about the Seacraft GO! scooter on Nautilus UK’s website here.
Find your nearest Nautilus retailer here.
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