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Blue Ocean Business Summit Highlights



The Blue Ocean Business Summit, a first-ever online industry gathering, took place June 2-6, 2014.  The new business event invited all stakeholders to the table to discuss the future of the dive industry and the imperative to bring the ocean into their businesses as a full partner.

During the online conference, Summit Host Laurie Wilson took attendees on a 5-day adventure along the path towards sustainability, introducing them to an eclectic cross section of the industry including dive retailers, travel pros, group leaders, resort and live-aboard operators, scientists, academics, community activists, photo-journalists, media representatives, and non-profit organizers. The event also attracted opening keynote Dr. Wallace J. Nichols, author of “Blue Mind”, and closing keynote, Dr. Carl Safina, PBS TV Host of “Saving the Oceans.”

These trailblazers generously shared their challenges, lessons learned and best practices to successfully ride the big waves of change already happening in the industry. They provided a sense of support and community for those experiencing a rocky business environment, characterized by feelings of uncertainty, worry, overwhelm and lack of clear direction.

Big Ocean, Big Picture – The first day, entitled Big Ocean, Big Picture gave participants a powerful grounding in the new business imperative – the sustainable business model that incorporates a triple bottom line approach, recognizes all stakeholders and overcomes competitive conflicts through common ground collaboration.

Lightning Strikes – It was an ‘aha’ moment for some attendees, when the realization hit that the dive industry is actually a member of the marine tourism industry (and not vice versa) since most people learn to dive and buy gear to prepare for travel to dive destinations. One of the world’s largest industries, Tourism is under intense pressure to become sustainable because of the negative impacts it has on the environment and local communities.

Redefining the Dive Resort – The second day delved deep into the resort experience, to find out if tourists even know or care about sustainable tourism, and what successful resorts are doing to redefine themselves in light of the new blue business reality revealing itself right now.

Honest Talk About Marine Conservation – Ocean issues finally got their say, when day 3 dived into the heart of the matter that will make or break the dive industry. Participants learned exactly what is going on in the underwater world and how people, considered ‘lower tier’ stakeholders in the dive industry, are already on board as a powerful part of the solution.

Traveling Towards Sustainability – In Day 4, the discussion turned to underwater experiences, and where the dive industry sits in terms of eco-sensitive education and environmentally-friendly travel. The big key question was: What must we do to protect our businesses and grow the industry?  It became clear that the traditional dive business model is grossly inadequate to prepare us for the new business reality. And those who continue to follow it will pay a price.

Change Comes Through Action – Throughout the Summit, there was much talk about what business owners could do. On day 5, Summit participants learned from men and women of true action that talk is not enough. In fact, too much talk is stalling the process, by giving people a false sense of security that talking is actually doing something – when it’s clearly not. We are being called to action, but the good news is, action starts with baby steps. Many baby step options were provided throughout the Summit.

Community of Change-makers – Summit Host Laurie Wilson commented, “With this Summit we are creating a community of change-makers, who are tired and dissatisfied with the traditional ways that aren’t working. They love the underwater world, and they want to make a difference while making a good living. For them, it can no longer be business as usual.”

Wilson explained that successful dive business owners are deeply connected to “Why” they went into business in the first place, and are inspired by the positive impact they can bring to the world by running a financially profitable business. Says Wilson, “These are the makings of a sustainable business model that’s now finding its way into all forward-thinking industries.

“As H.G. Wells so famously said, ‘We must adapt or perish.’ It’s clear from Summit comments, that our online participants understand that sustainability is not an option, nor is eco-lipservice; and having that mindset has them riding on the leading edge in the new business reality.”

About the Summit – The Blue Ocean Business Summit 2014 brought together 21 thought leaders, trailblazers and action-oriented business people from seven countries who generously shared their in-the-trenches stories and hard-won knowledge with attendees during the free 5-day online gathering. Two hundred and sixty-four people participated in the password-protected Summit, while 1425 people followed the daily highlights on the Summit’s FaceBook page. After the Summit, on World Oceans Day June 8, Summit access was opened up all day for attendees to listen to all replays again for free.

Summit-To-Go – For those who missed the event or want to take a deeper dive, the Summit offers a downloadable Summit Resource Guide that contains valuable tools, checklists, background and reference material that can be referred to again and again. Access to audio replays of all 21 speakers is included in the purchase of the Summit Resource Guide, along with written highlights of each of the 20 sessions.  A portion of Resource Guide sales will support Mission Blue, Dr. Sylvia Earle’s TED Prize project to create a system of marine protected areas around the world. The Blue Ocean Business Summit Resource Guide and audio replays will be available for US$79.99 at

First-Ever for the Industry – Creator of the Summit, Laurie Wilson commented, “There’s a reason why this was the first-ever online event for the dive industry. It was a huge undertaking with many moving parts, a smorgasbord of technological requirements, time zone considerations, internet issues and the ability to track down and engage an assortment of brilliant and busy people, many of whom are often on boats. And then we had to bring everyone up the online learning curve since very few people were familiar with the workings of an online Summit.

Wilson admits, “It turned into a bit of an octopus. There was intense research, multiple team collaborations, bringing on techno whizzes, changing platforms, long days, late nights, a large financial investment, a lot of faith, a lot of skype calls – and even more coffee. But now that we know how to do this, we’ll do it again. Perhaps via video, or maybe even a live in-person event. We’re looking at all the options. This is clearly an idea whose time has come. People are ready.”

For Summit details and downloadable Resource Guide visit


Murex Bangka Announce New Oceanfront Cottages & Beachfront Dining



dive resort indonesia

Located on a private, palm-fringed, white sand beach and surrounded by kaleidoscopic coral reefs that are bursting with colour and teeming with life, Murex Bangka Resort is a haven for scuba divers. A stay at Murex Bangka gives divers the opportunity to experience a virtually untouched, Indonesian tropical island paradise.

This stunning resort that harnesses solar power, is committed to sustainability and marine conservation – is now offering divers even more home comforts with the completion of its new Premium Oceanfront Cottages and a new restaurant offering exciting indoor and al fresco dining experiences.

NEW Premium Oceanfront Cottages

Murex Bangka Resort offers a duplex style and two detached Premium Oceanfront Cottages which are positioned close to the ocean and are just steps away from the beach.

These tastefully appointed and spacious air-conditioned rooms offer comfortable indoor living and large verandas with outdoor seating. Double and twin bed sleeping configurations are available and all Premium Oceanfront Cottages feature large ensuite bathrooms with twin basins.

dive resort indonesia

As well as the detached cottages, the duplex option offers two more individual premium living spaces. For families and groups of friends, the two adjoining duplex cottages and the shared adjoining common living room area may be opened up – making this an ideal and generously proportioned for option for families and groups who prefer to stay closer together.

dive resort indonesia


  • Large verandas with ceiling fans
  • Ensuite ocean view bathrooms with hot water rainfall showers
  • AC throughout the night
  • Minibar
  • Dressing table/desk area
  • Ample storage
  • King size or twin beds with mosquito nets
  • Complimentary drinking water
  • Floor to ceiling windows
  • Ample wall sockets for charging accessories
  • Comfortable indoor and outdoor seating
  • Shared common/living area (Duplex Cottages)

dive resort indonesia

New Beachfront Dining

After a day of diving, guests can now kick-back, relax and enjoy flavours from around the world in Murex Bangka’s new beachfront restaurant. As well as serving a la carte dishes from the inspiring menu, diners can enjoy both buffet and family-style offerings.

Dishes combine the freshest of local ingredients and include options for a range of dietary preferences and restrictions. Bangka’s new menu has been carefully curated with the assistance of an internationally renowned food and beverage consultant and there is a focus on combining traditional classics with more contemporary international plates.

dive resort indonesia

The new and impressive free standing main restaurant allows guests to dine just meters from the shore while enjoying beautiful beach and sea views. Three meals a day are on offer as well as an enticing selection of specialty coffees, teas, mocktails and cocktails. A wine menu is also available and a cold beer (or beverage of your choosing) makes for a perfect way to end the day while watching the sunset over the ocean.

dive resort indonesia

Book Your Stay

If you would like to find out more about Murex Bangka or to make a reservation, contact: or take a look at the Murex Resorts website:

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Gear News

Oceanic+ Dive Housing Awarded the Red Dot Product Design Award 2024




Oceanic, a pioneer in scuba diving technology for over 50 years, announces that its Oceanic+ Dive Housing has been honored with the prestigious 2024 Red Dot Design Award. This esteemed recognition underscores Oceanic’s commitment to innovation and excellence in product design.

The Red Dot Award is an internationally renowned accolade, celebrating exceptional design quality and innovation across various industries. Each year, thousands of products from around the globe undergo rigorous evaluation by an expert panel of judges, with only the most outstanding designs receiving this esteemed award.

The Oceanic+ Dive Housing impressed the jury with its sleek and functional design, seamlessly integrating with both Apple Watch Ultra and iPhone devices to transform them into fully functional dive computers. This innovative product not only enhances the diving experience but also exemplifies Oceanic’s dedication to providing cutting-edge solutions for divers worldwide.

“We are thrilled to receive the 2024 Red Dot Product Design Award for the Oceanic+ Dive Housing,” says Mike Huish, CEO of Huish Outdoors. “This accolade is a testament to our relentless pursuit of excellence in design and technology in the dive industry. We are immensely proud of our team’s hard work and commitment to innovation.”

The Oceanic+ Dive Housing joins the ranks of previous Red Dot Award winners, reaffirming Oceanic’s position as a leader in the dive industry. This prestigious recognition further solidifies Oceanic’s reputation for delivering exceptional quality and performance in its products.

About Oceanic

Founded in 1972 by industry-pioneer Bob Hollis, Oceanic is a global dive leader committed to providing innovative, reliable, accessible and easy-to-use dive equipment to recreational divers so they can focus on what matters most: exploring the underwater world and appreciating the wonders of marine life. For over 50 years this philosophy has been woven into everything Oceanic does and is the foremost reason the company is considered a best-in-class, recreational dive brand. Oceanic is one of Huish Outdoors’ premier dive brands. To learn more, please visit

Sea & Sea is the home of Oceanic and other leading diving brands in the UK. 

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