News
KBAT Announces New Alliance With Helix Media To Deliver Crisis Communication Training
The media – both the traditional means and social media – plays an undeniable role in shaping the public’s perception. It serves as a double edged sword which can make or break your brand name, and if it was mishandled in time of crisis – ‘bad news’ can spread like wildfire. Therefore, it is critical for organisations to have a crisis management plan in place to handle the press and influence the public opinion. Holding to this belief, KBA Training Centre (KBAT) is collaborating with Helix Media Pte Ltd to deliver Crisis Communication Training on the 30th October 2014 in Singapore.
Organisations often tend to place primary focus on the operational and legal aspects overlooking the communication components when a crisis strikes. To bridge this gap, KBAT seeks to value-add its training offering by partnering with Helix Media to leverage on their expertise in public and media affairs and develop a training programme that aims to enhance the personnel’s communication skills as well as the overall organisation’s communication plan.
The training is a professional development one-day course designed for executives from onshore/offshore management, ship owners, diving company management personnel, operators, managers or communication personnel who may be called upon to deliver key messages to the public. It will be intensive and interactive training that starts off with the fundamental overview of a crisis, skills and strategy tips and training, case study reviews and lessons learnt as well as group ‘role-play’ with TV- interviews staged.
“We’re thrilled to partner with Helix Media who have extensive experience of any crisis situations in the shipping industry. In times of crisis, we know that any delay in communicating might cause negative speculation and result in social outrage, and is therefore crucial to convey timely information to relevant stakeholders. Ultimately, we aim to educate the importance of being honest, humble and transparent on what has happened, why it happened and the remedies made,” said Mr. Darren Brunton, Managing Director of KBAT.
“Helix Media is delighted to be involved with KBAT, whom we’ve known for some time and have such an impressive reputation in the markets. We look forward to bringing in a training element that complements and enhances their portfolio of courses. A practical, hands-on set of skills and techniques with which companies can equip their front and backline professionals to manage a crisis amid media and public scrutiny, and avoid subsequent reputational disaster,” said Mr. Edward Ion, Managing Partner of Helix Media.
For further information regarding course fees and scheduled dates, please contact KBA Training Centre by calling +65 6542 4984, email safetyadmin@kbassociates.org or visit www.kbatraining.org.
Stahlsac dive bags and travel luggage are built for our community of divers, surfers, kayakers and outdoor explorers who need bags that are constructed with durability, toughness, and 
the highest quality the industry has ever seen. We were founded by one man determined to build better watersports and dive bags, and today, that mission is carried on by many. Adventure doesn’t just present itself; it requires discovery. When we design dive bags, we make sure they are tough enough for you to explore in all conditions—warm and cold, wet and dry—to the nearest and farthest reaches of the earth. And for those times you want to push the boundaries of adventure, Stahlsac dive bags make sure you can truly GO ANYWHERE.
Abyss Duffels
Made to be your partner-in-crime on every adventure, Stahlsac’s Abyss Duffels protects your gear from Mother Nature’s worst. Tough and 100% waterproof with double-TPU nylon material that shrugs off daily wear-and-tear, and RF-welded seams further boost the bag’s potential for lifelong exploring. Get Wet. Get Lost. Go Anywhere with Abyss.
- A weatherproof duffel for trips, travel, and adventure
- Ultra-durable double-TPU nylon protects your gear
- Material repels water and keeps your equipment dry
- RF-welded seams are flush, tough, and waterproof
- Removable straps transform duffel into backpack
- Zippered internal stow compartments carry essentials
- External zippered flap is easy to open and close
- Welded external handles make transporting a breeze
Panama Mesh Backpack
The most copied design in scuba diving, the Stahlsac Panama Mesh Backpack is the “original” design and features two high-density foam padded shoulder straps, extra durable polyester mesh, duffel bag handles and our unique zippered dry pocket inside that combines with a wet pocket outside. The bottom’s built from reinforced 18-gauge PVC nylon to combat the wear and tear of your active coastal lifestyle, and, as a bonus in every bag, we supply a 12″ x 12″ mesh drawstring satchel for extra stowing utility. Pack up your beach kit and go.
- Density foam padded shoulder straps
- Outside wet/dry pockets
- 2 Carry handles
- Tough, snag-resistant polyester mesh
- Reinforced PVC bottom
For more information about Stahlsac bags, visit www.stahlsac.com/dive-bags.
Sea & Sea is the home of Stahlsac and other leading diving brands in the UK.
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