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Seafood app wins gold award

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Good Fish Guide App that helps makes sustainable fish choices simple gets design award

The Marine Conservation Society’s (MCS) Good Fish Guide app is a 2016 Gold winner in the prestigious London Design Awards, which recognise creativity and leading design across a range of categories.

The Good Fish Guide app aims to help consumers make environmentally sound seafood choices by listing fish alongside their MCS Fish to Eat or Fish to Avoid rating – red, green or amber (eat only occasionally).

With funding from the UK’s largest food and support services firm, Compass Group UK and Ireland, MCS worked with Brighton-based Brightec, a mobile app development company to build a version of their web based and paper pocket guide.

The brief was to create an App that would help customers make informed decisions when choosing fish at a restaurant, or at the fish counter in the local supermarket. The App would need to interact with a large and complex dataset but still look like a simple, user-friendly, ethical ‘pocket guide’ consumer app.

Andy Ferrett, Managing Director of Brightec, said: “It is always our pleasure to work with value driven organisations such as the Marine Conservation Society. We believe the ‘Good Fish Guide’ app is not just an excellent iOS & Android app but also an important tool in the fight for sustainability.”

Richard Harrington, MCS Head of Communications said: “There’s so much to choosing sustainable fish than just ratings. The Brightec-produced App boasts regular contributions of new seafood recipes from top chefs and celebrities which are displayed so the fish chosen are always in season and rated 1-3. There’s also a size guide to help people spot immature fish that are being sold before they’ve had a chance to breed. And information on labelling will help you identify the best eco-labels for fish and the information retailers and fishmongers need to be supplying to allow consumers to make informed choices. We’re delighted how the app looks and are thrilled that as developers, Brightec have been recognised.”

The App uses a simple traffic light system providing users with an at-a-glance guide to which fish species are at risk and should be avoided – based on present fish sustainability. Diners can also find restaurants that claim to have great sustainable credentials on an easy to use map where MCS reveals what they think about the eatery’s sustainability along with a rating from Fish2fork, the sustainable seafood restaurant ratings website.

Duncan Gray, Head of Corporate Responsibility at Compass Group UK & Ireland, said: “When it comes to seafood we know that a great dish must be both delicious and sustainable. We promise not to serve fish from the MSC fish to avoid list and buy more sustainable seafood every year. Funding this app will help keep consumers informed about how to eat great seafood ethically and we’re delighted to have been able to help support it.”

MCS sustainable seafood work is supported by players of People’s Postcode Lottery. Clara Govier, Head of Charities at People’s Postcode Lottery said “It is great to see a whole range of new resources giving people the power to make their own choices on which seafood to eat. The Good Fish Guide App is really exciting, giving instant advice on what to eat and how to cook it, whether you’re shopping for the family in the supermarket or looking for a place to eat out. I’m delighted that players of People’s Postcode Lottery are able to support this initiative.”

The app has received praise from all quarters, including the influential Creative Review.

The Good Fish Guide App is free on both iphone and android at www.goodfishguide.org.

Find out more about the Marine Conservation Society at www.mcsuk.org.

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Breaking News: Captain charged in Conception boat fire tragedy

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According to reports in the international press today, it has been announced that the Captain of the dive boat Conception, which was completely destroyed by fire last year, resulting in the tragic loss of 34 passengers and crew, has been charged with 34 counts of seaman’s manslaughter. 

The Captain Jerry Nehl Boylan was among five crew members to escape the blaze on board Conception, a dive boat operated by Truth Aquatics, which took place in the early hours of 2 September 2019 whilst the boat was moored offshore, close to Santa Cruz Island off the coast of California.

The BBC reports that Mr Boylan has not publicly commented on the charges, and is expected to surrender to the authorities at a later date. According to the BBC, each charge of seaman’s manslaughter carries up to 10 years in federal prison.

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Crossover to NAUI for FREE!

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As a boost to help the diving industry, NAUI are still offering a FREE Instructor cross-over course together with five free certifications to all Instructors. This can include Open Water, Advance, Rescue, Nitrox and various other specialities and can be mixed and matched so all five do not necessarily need to be for the same certification.

NAUI have also frozen the membership fees for 2021 for instructors crossing over or restarting.

NAUI’s Southern UK Rep Simon Lodge says: “Throughout this year, the diving industry has severely suffered so as a result, to help kickstart the diving industry NAUI will not be charging membership fees 2020/2021 to any new instructors.” 

Founded in 1960, NAUI Worldwide is one of the scuba industry’s largest not-for-profit agencies whose purpose is to enable people to enjoy underwater activities as safely as possible by providing the highest quality practical education, and to actively promote the preservation and protection of the world’s underwater environments. As a pioneer in diving education, NAUI has developed many of the programs and concepts accepted throughout the diving industry. NAUI: A Higher Standard!

For more details please contact Simon Lodge (Southern UK Rep) on simon@europe.naui.org or Craig Warner (Northern UK Rep) on cwarner@europe.naui.org.

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Sharks Bay Umbi Diving Village is a Bedouin-owned resort with stunning views and a lovely private beach. It is ideal for divers as everything is onsite including the resort's jetty, dive centre and house reef. The warm hospitality makes for a diving holiday like no other. There is an excellent seafood restaurent and beach bar onsite, and with the enormous diversity of the Sharm El Sheikh dive sites and the surrounding areas of the South Sinai, there really is something for every level of diver to enjoy.

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