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Scubaverse Underwater Photographer Interview: Ken Kiefer

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In an ongoing series, Scubaverse’s Underwater Photography Editor Nick Robertson-Brown talks to underwater photographers from around the world that he admires. In this blog: Ken Kiefer


Ken Kiefer is an award-winning underwater photographer based out of Houston, TX.  His goal is to create stunning imagery that builds love and wonder for the underwater world.  He does a majority of his work with large predators; sharks, crocodiles, and rays, but also likes to show the beautiful interactions of humans with these often-misunderstood animals.   Ken brings an artistic twist to submerged visions, whether it be oceans, or swimming pools.  He’s proud to be an ambassador for Ikelite Underwater Systems, Sherwood Scuba, Akona and Pulse.

NRB: How did your underwater photography start?

KK: My underwater photography journey started similar to many other underwater photographers, I’m sure.  I had been diving for years and really wasn’t able to use words to describe some of the amazing visuals that could be seen under the water.  I wanted to show images to friends and family to help them understand how amazing this world is and entice as many as possible to join me.

NRB: What is your favourite u/w camera equipment (past & present) & why?

KK: I’ve always been partial to Canon digital cameras; with my latest being the current favorite.  It’s a Canon R5.  The lenses that I use the most are the 8-15mm fisheye and the 11-24mm.  Before digital, I used a Nikonos 5 and still have it in working order. The rest of my camera equipment is made up of Ikelite equipment.  Housings, Strobes, etc. all from  Ikelite and I have used and loved their gear for many years.  Works great and they have the most amazing service!

NRB: What would be your advice to anyone new to underwater photography?

KK: My first advice would be to make sure your underwater skills are absolutely flawless before you decide to pick up a camera.  I’ve been on too many dives with people new to diving that try to use a camera to the detriment of their own safety and the health of the reef and others.  After that, the most important advice that I have is to learn your equipment inside and out and use it as much as possible.  Even if it’s practicing in a bathtub, pool or pond – anything to get you familiar with all of the controls and what various lighting and angles can do to an image.  The more scenarios that are practiced, the more ready you will be for quick opportunities and the better you will be able to create the look that you desire.

NRB: What, or who, has been the single biggest inspiration for your underwater photography?

KK: So many individuals and visual outlets have brought me inspiration and fired up my creativity it wouldn’t be fair to elevate one above the others.   But, truthfully, sharks have been my single biggest inspiration.  Ever since I was little I was first terrified of sharks because of Jaws, and then fascinated by them as I read and learned anything that I could about them.  They are the driving force behind me getting under the sea and I still love learning and creating with them.

NRB: Where is your favourite dive location, and is it your favourite for the photography?

KK: My favorite location is wherever I am as long as there is large animal life and decent visibility!  I really can’t choose a favorite because I love so many amazing places.

NRB: What do you look for when you are making your images?

KK: I’m always on the lookout for opportunities.  I have a general idea of what my goals are and shots that I envision, but I don’t let that stop me from quickly adapting and taking advantage of a visual that I hadn’t thought of when it appears.

NRB: What motivates you to take u/w photos?

KK: I love creating.  I love the process of getting ready and coming up with ideas and possibilities.  I love every minute that I’m able to be underwater with people and animals.  And, I really love seeing it all come to fruition when an image is finalized.

NRB: If you could photograph any one thing/place what or where would that be?

KK: I have a long list of bucket list critters that I want to eventually shoot; orcas/narwhales/humbolt squid/leopard seals/ and many more . . .   but, I also really want to shoot a baby platypus in clear water – I think that would be amazing!!

To see more of Ken’s work follow these links:

Website: https://www.kenkiefer.com/

Facebook: https://www.facebook.com/KenKieferPhotography

Instagram: https://www.instagram.com/ken_kiefer_underwater/

Nick and Caroline (Frogfish Photography) are a married couple of conservation driven underwater photo-journalists and authors. Both have honours degrees from Manchester University, in Environmental Biology and Biology respectively, with Nick being a Fellow of the Royal Photographic Society, a former high school science teacher with a DipEd in Teaching Studies. Caroline has an MSc in Animal Behaviour specializing in Caribbean Ecology. They are multiple award-winning photographers and along with 4 published books, feature regularly in the diving, wildlife and international press They are the Underwater Photography and Deputy Editors at Scubaverse and Dive Travel Adventures. Winners of the Caribbean Tourism Organization Photo-journalist of the Year for a feature on Shark Diving in The Bahamas, and they have been placed in every year they have entered. Nick and Caroline regularly use their free time to visit schools, both in the UK and on their travels, to discuss the important issues of marine conservation, sharks and plastic pollution. They are ambassadors for Sharks4Kids and founders of SeaStraw. They are Dive Ambassadors for The Islands of The Bahamas and are supported by Mares, Paralenz, Nauticam and Olympus. To find out more visit www.frogfishphotography.com

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Jeff Goodman Launches Underwater Moviemaker Course with NovoScuba

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underwater videography course

Transform Your Dive Experiences into Cinematic Masterpieces

NovoScuba has partnered with acclaimed underwater filmmaker Jeff Goodman to introduce the Underwater Moviemaker Course—a revolutionary program designed to equip divers with the skills to capture the breathtaking beauty of the underwater world.

Whether you’re an aspiring filmmaker, an avid diver, or a photography enthusiast, this course offers the tools and expertise needed to create stunning underwater videos. From vibrant coral reefs to curious marine life, you’ll learn how to film, edit, and produce captivating underwater stories, all with expert guidance from a seasoned professional.

Jeff Goodman: A Legacy in Underwater Filmmaking

Jeff Goodman brings over 40 years of experience in underwater film production for television to this course. Reflecting on his career, Jeff said:

“Although technology has dramatically changed, the basics of underwater filming remain constant. This course covers crucial skills for producing great videos. Whether you’re creating professional broadcast films or high-quality hobby videos, the fundamental principles are the same.

A camera operator must master their equipment to capture those magical underwater moments effortlessly. But beyond technical know-how, underwater filmmaking is about having fun and enhancing your diving experiences. So, take your time, learn at your own pace, and enjoy this creative journey.”

About NovoScuba

Founded in 2023, NovoScuba is reshaping dive education with a comprehensive, digitally native platform. Offering cutting-edge training programs for divers at all levels, NovoScuba sets a new benchmark in the diving industry by combining innovation with accessibility.

With ISO-certified courses, a student subscription model, and multilingual support, NovoScuba ensures that dive education is inclusive and engaging. More than just a training provider, NovoScuba fosters a global community of divers committed to exploration, collaboration, and sustainability.

Join the NovoScuba Underwater Moviemaker Course Today!

Dive into the world of underwater filmmaking and start creating cinematic stories that inspire. Learn more about the course and enroll today at www.novoscuba.com/courses/underwater-moviemaker.

EXCLUSIVE: Jeff Goodman interviews Mark Spiers, CEO of New Scuba Diving Training Agency NovoScuba

NovoScuba’s Game-Changing Approach for Dive Store Owners: WE PAY YOU!

The diving world thrives on passion and adventure, but for many dive store owners, the financial and operational challenges can be as deep as the ocean.

NovoScuba, an emerging force in the diving world, is on a mission to transform this landscape for the better. With a revolutionary approach to dive store and training agency partnerships, NovoScuba is setting new standards for how dive stores can thrive while keeping their focus on delivering exceptional diving experiences.

underwater videography course

A New Paradigm: NovoScuba’s Bold Mission

NovoScuba’s mission is straightforward yet profound: to disrupt the traditional dynamics between dive store owners and training agencies. Traditionally, dive stores have been subjected to substantial fees charged by training agencies, for membership, materials and certifications. These costs have often placed a heavy financial burden on store owners, cutting into their profits and limiting their ability to offer competitive prices to customers.

NovoScuba flips the script by offering a model where dive stores earn money, instead of paying high fees. Dive stores receive commissions for every student they register, and their certification costs are covered. This new model not only boosts profitability but also ensures clients get top-quality training at unbeatable prices.

Financial Upsides: Earn From Student Registration

NovoScuba’s approach is simple yet revolutionary. Dive stores partnering with NovoScuba can earn commissions for every student they enroll.

Here’s how it works: For every student enrolled through NovoScuba, dive stores receive a commission. Each student enrolled will receive their e-learning materials and certification credit included in their subscription. This arrangement is a significant departure from the traditional model, where dive stores often struggle to manage high overhead costs related to training fees and certification expenses.

underwater videography course

NovoScuba’s approach ensures that dive stores can focus on what they do best—providing top-notch diving experiences—without being bogged down by excessive financial burdens, and the need to carry large stocks of materials.

Quality Training at a Great Price

NovoScuba stands out by offering high-quality, ISO certified, training that doesn’t break the bank, in fact our students will pay less than with most competing agencies. Clients benefit from top-notch education and safety standards at competitive prices. Dive store owners can confidently promote NovoScuba’s programs, knowing they’re offering fantastic training at affordable rates. This balance of quality and affordability helps dive stores build a strong reputation and attract more customers.

Your Brand is Your Business: NovoScuba’s Commitment to Showcasing Your Identity

At NovoScuba, we understand that your brand is your most valuable asset, and we’re committed to putting it front and centre. Unlike agencies that charge high fees to promote their own brand, we believe in investing in yours. With NovoScuba, you won’t be paying to advertise someone else’s logo alone, — our focus is on showcasing your unique identity. Certifications prominently feature your brand, as well as the training agency, reinforcing your store’s image and brand every step of the way. We’re here to support and elevate your brand, ensuring that your investment directly benefits your business.

Affordable Membership: An Investment in Your Success

NovoScuba’s membership model is designed with dive store owners in mind. Membership fees are kept low and include annual Pro member fees for your team. Payment can be made monthly or annually in your local currency, avoiding the hassle of exchange rate fluctuations. NovoScuba promises no exchange rate changes without a six-month notice, ensuring financial stability and simplifying budgeting. With a membership lasting 12 months from date of joining, you’ll enjoy a full year of NovoScuba’s benefits and support.

underwater videography course

Streamlined Operations: Simplifying Your Workload

Handling administrative tasks can be a challenge, but NovoScuba makes it easier. We’ve streamlined certification procedures and reduced paperwork to help dive stores operate more efficiently. Certification processing is quick and straightforward, allowing more focus on teaching and customer service. Our system minimises bureaucracy by storing necessary forms in student profiles, reducing paperwork and administrative delays.

Crossover Made Easy

For dive stores looking to transition to NovoScuba’s model, the crossover process is designed to be smooth and hassle-free. NovoScuba provides support to ensure that the transition is as seamless as possible, helping dive store owners integrate into the new system with minimal disruption. Experienced dive Pros don’t need to undergo extensive retraining. Our crossover is designed to familiarise Pros with NovoScuba’s user-friendly platform, standards and course structures, and not to waste time and expense re-training in water.

With just a few simple steps, you’ll be ready to offer top-notch training through NovoScuba.

Comprehensive Business Support and Training Included in Your Membership

NovoScuba goes beyond financial benefits by offering experienced support and training. This value added service includes:

  • Business Training: Optimise your operations with guidance on marketing, customer service, and best practices.
  • Marketing and Promotion: Access resources to attract new customers and boost your store’s visibility. Enjoy cross promotions with NovoScuba to gain increased exposure.
  • Ongoing Support: NovoScuba’s commitment to its partners extends beyond initial training and setup. The company offers ongoing support to address any issues or questions that arise. This continuous support ensures that dive store owners have a reliable resource to turn to whenever they need assistance.

underwater videography course

Embracing Digital Natives: Instant Evolution and Continuous Improvement

NovoScuba’s digital-native approach is a game-changer. Leveraging cutting-edge technology, we ensure our services evolve and improve swiftly. Dive stores benefit from instant updates, the latest features, enhancements, and effective solutions, keeping them ahead of the curve. This continuous improvement helps dive stores stay competitive and deliver exceptional services. Whether it’s a new course update, additional marketing resources, or improved e-learning functions, NovoScuba’s digital infrastructure ensures that dive stores are always equipped with the most current and effective solutions. This continuous evolution not only helps dive stores stay ahead in a competitive market but also ensures they consistently provide top-quality services to their clients.

Why Is NovoScuba Doing This? – Fair Profit Sharing for Greater Access and Growth

At NovoScuba, we’ve taken a bold step by paying commissions to stores rather than following the traditional model of training agencies charging high fees. Our mission is to make diving accessible to everyone and to foster a growing community of new divers and continued education. By redistributing profits more equitably between stores and training agencies, we aim to create a more supportive and collaborative environment within the industry. We believe this approach not only helps individual stores thrive but also stimulates overall growth and innovation in diving. Our commitment to fair profit sharing reflects our dedication to the long-term health and expansion of the diving community.

underwater videography course

Everyone is getting a piece of the pie.

Getting Started: Join the NovoScuba Revolution

Ready to revolutionise your dive store experience? NovoScuba is here to support your journey toward reduced costs, increased profitability, and enhanced operational efficiency. Get in touch with our team to learn how NovoScuba can transform your business.

For more information, email info@novoscuba.com or visit www.novoscuba.academy.

 

 

 

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Gear News

Get 10% off a Seacraft GO! Scooter if you order before Christmas

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seacraft GO

seascape maskNautilus UK are offering a 10% discount on the Seacraft GO! scooter until Christmas (or until 5 units are sold) due to a slightly better exchange rate. Nautilus UK say this is a not to be missed offer on a very low margin product and unlikely to be repeated.

The Seacraft GO! is a revolution in the segment of compact underwater scooters. Weighing only 9,7 kg, the GO! offers exceptional performance and power.

seacraft go

Apart from that, the new Seacraft model is based on modular Li-Ion batteries with a capacity of 582 Wh which may be split up into several segments, approved to be transported in hand luggage aboard a passenger plane! This is, why we call them “air travel-friendly” batteries, since they offer you even more flexibility than every other Seacraft scooter before.

seacraft go

This makes the GO! the perfect companion for recreational divers, freedivers and technical divers looking for a reliable backup unit.

seacraft go

You can find out more about the Seacraft GO! scooter on Nautilus UK’s website here.

Find your nearest Nautilus retailer here.

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