News
When OceanPositive met Ghostfishing

A small but historic meeting took place at the Dusseldorf Boot Show earlier this year.
After ‘virtually’ working together for several years, Pascal van Erp of Ghostfishing.org met with Jim Standing from Fourth Element on Tuesday 26th January 2016. The catalyst that initially brought them together in 2013, and then introduced them in real-life in 2016 was The Underwater Marketing Company’s Rosemary E Lunn (aka Roz).
“From a young age I had been brought up to recycle and respect the environment,” stated Roz. “So when I heard Pascal talk at a European diving conference about the ghost fishing project, including how the recovered fishing gear is recycled into usable, knittable nylon, I was hooked. I instantly knew that this project would also jibe with Fourth Element‘s ethos. They are as engaged with the environment as I am – both our companies know how important it is to recycle, reuse and reduce.
As soon as I could, I briefed Jim Standing, knowing that he and Paul Strike had the vision and knowledge to create something rather lovely and useful, whilst closing the ‘grave to cradle’ circle. Little did I realise that one phone call would result in the genesis of OceanPositive.
I was incredibly lucky to meet with Dr Sylvia Earle at the 2014 DEMA Show and talk to her about OceanPositive. When I was subsequently able to introduce her to Jim Standing and show her the OceanPositive range, it was a momentous moment because this clothing range is very close to my heart.
I spend my professional life putting people and businesses together. It is rather like doing a jigsaw puzzle, joining two seemingly random pieces together to make a proper picture. I can see a product, service or person and know who the matching right person is in the diving industry. I have found watching OceanPositive evolve and grow utterly fascinating. It was therefore very special introducing Pascal to Jim in person for the first time.”
Find out more about Roz and the work that she does at The Underwater Marketing Company Blog.
Marine Life & Conservation
British duo compete to find world’s rarest sharks in Netflix reality series ‘All the Sharks’

British shark specialists Dan Abbott and Sarah Roberts take to the seas in All the Sharks, a major new reality TV series on Netflix.
This six-part competition follows the pair as they go head-to-head against three teams across six stunning global locations, in pursuit of the world’s most elusive sharks. With points awarded for each species spotted, Dan and Sarah must seek out elusive and unusual sharks to stay ahead in the race.
Featuring rare encounters and firsthand accounts from those on the frontlines of marine conservation, All the Sharks is an action-packed, family-friendly series that combines intense competitor drama with heart-racing underwater adventures. Underwater cinematographer and UK shark guide Dan Abbott reflects: “This series has taken us to some of the remotest parts of the world, sharing the water with iconic species.

ALL THE SHARKS. Episode 6 of ALL THE SHARKS. Cr. Courtesy of Netflix, © 2025
“The sharks we encountered are unique, misunderstood and many of them, completely unknown. Shining a spotlight on these incredible animals will help people appreciate them in a whole new way.” Eco journalist, author and presenter Sarah Roberts, says.
The pair are no strangers to global adventure, having collaborated closely for seven years, with Dan typically behind the camera and Sarah in front. Their projects have taken them from the icy Arctic to tiger tracking in Indonesia. Along the way, they’ve encountered alligators and venomous snakes. But this venture is regarded as their wildest yet.
Throughout filming, Dan and Sarah captured footage of as many rare sharks as possible, using their extensive experience to maintain a respectful approach to all shark encounters and ensure minimal disturbance.
The series arrives at a time of growing interest in shark conservation in UK waters, where sightings of basking and blue sharks are growing, making the British connection to these incredible animals more relevant than ever.
All the Sharks is streaming now on Netflix.
Gear Reviews
BARE: 53 Years of Innovation

53 Years Deep
53 years ago, the idea for BARE was kindled in a small shop on the coast of British Columbia. Two passionate divers—hellbent on crafting a drysuit capable of surviving their frigid local waters—came together with a vision and a dream.
53 Years of Innovation
With every stitch, they innovated. Through every failure, they pushed. Not for profit, but for performance. To provide the sport of diving with equipment that fit better, functioned better—and lasted longer.
Ever since, BARE has continued to push, with innovations like their revolutionary Graphene Omnired® thermal technology, their impenetrable No-Stitch Technology, and their relentless dedication to Fit, Craftsmanship and Innovation.
More Than 5 Decades of Passion
Just like their founders over five decades ago, heart and passion drive every suit the BARE team make today. Because, like their founders, they don’t just make the suits—they dive in them. It’s this strong culture and unrelenting dedication that has transformed BARE from that small British Columbia shop into a truly global brand. And they’re just breaking the surface.
So whether you’re taking your first paddle strokes, or venturing out on a worldwide dive odyssey, BARE have the experience and know-how—53 years’ worth—to keep you safer and more comfortable in the water.
When you’re ready, BARE won’t be hard to find. They’ll be there—In Your Element—53 Years Deep.
Sea & Sea is the home of BARE and other Huish Outdoors diving brands in the UK.
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