News
New River Thames ‘source to sea’ pollution data finds majority of litter found is single-use
Over 60% of litter would disappear from Thames basin if we moved away from single-use items say the Marine Conservation Society and Thames21
A series of river cleans along the Thames and its tributaries has revealed that more than 80% of litter found in the Thames, and 78% on its tributaries, was made up of single-use items such as metal drink cans, food packaging and plastic drinks bottles.
The events were run by the Marine Conservation Society (MCS) and waterways charity Thames21 as part of the Waitrose & Partners/MCS beach and river clean programme. The analysis also gives a snapshot of the source to sea pathway for litter and the way it breaks down over time.
Thames21 ran 20 river clean events towards the end of 2017 and into 2018 at Thames tributaries and tidal Thames sites. The evidence was compared to MCS beach litter data from four beach cleans at Southend-on-Sea.Depending on which part of the Thames the cleans-up took place, different items predominated. Metal drinks bottles were commonly found on the tributaries, but fewer were found on the Thames foreshore. Wet wipes were found in huge numbers during the clean-ups on the Thames foreshore, whilst glass and unrecognisable plastic litter dominated at the estuary cleans.
The concentration of litter items found per 100m rose as the Thames made its way towards the sea, due to the increased opportunity for humans to influence the ecosystem.
16 events took place at Thames tributaries including the river Lea in Hackney, the Bear Brook in Aylesbury, and the river Brent in Neasden. On the tributaries, volunteers found that 78% of the items they picked up were single-use with an average of 219 pieces of rubbish collected for every 100m surveyed. The four events on the Thames Foreshore found that 86% of the litter items recorded were single-use with a higher concentration of items found – an average of 1,402 per every 100m surveyed.
At Southend-on-Sea, where the Thames meets the sea, just under half of all items found (48%) were recognisably single use, but the concentration of small pieces of litter increased further, with a huge 2,520 items per every 100m surveyed.
Of those 2,520 items, 560 (28%) were unrecognisable, small plastic items. Lauren Eyles, MCS Beachwatch Manager, says that the proportion of single use plastic was harder to measure at estuary and coastal sites as the plastic has already broken down: “We find much more unidentified, tiny plastic at these sites because the plastic has been floating around for some time. However, they may well have once been single-use. Beach cleaners are far more likely to find microplastics these days than larger identifiable items.”
Both MCS and Thames21 are calling for a Deposit Return Scheme which has been shown to cut not just plastic pollution but from other materials too such as metal and glass.
‘These findings clearly show that we urgently need a Deposit Return Scheme, as well as alternatives to single-use,’ said Debbie Leach, CEO of Thames21. ‘Eighty per cent of the waste we found on the Thames foreshore, and nearly the same amount on the tributaries would disappear if we moved away from single-use items; and one way to do this is through a DRS.’
The urgent problem of wet wipes, which often contain plastic, was also revealed in the report – making up 77 per cent of all items removed on the tidal Thames foreshore, and an average of 1,000 at the 4 cleans that took place.
Lauren Eyles says the data from these cleans will give the charity a more complete picture of the source to sea journey of litter: “Rivers are being harmed by a variety of different pollutants, including large amounts of plastic. Eighty per cent of ocean litter comes from land, channelled there by our rivers.”
Tor Harris, Head of CSR, Health & Agriculture for Waitrose & Partners, said: “The marine and river environment is important to all of us which is why we we’re delighted to have partnered with MCS for their ‘Source to Sea’ programme. The evidence will help us, and others, focus on reducing pollution from materials such as plastics. Our customers are very engaged in the issue of plastic pollution, so initiatives like this help both customers and Partners get actively involved in addressing the problem and finding alternatives to single-use plastic.”
Visit www.mcsuk.org to find out more.
Blogs
Jeff Goodman Launches Underwater Moviemaker Course with NovoScuba
Transform Your Dive Experiences into Cinematic Masterpieces
NovoScuba has partnered with acclaimed underwater filmmaker Jeff Goodman to introduce the Underwater Moviemaker Course—a revolutionary program designed to equip divers with the skills to capture the breathtaking beauty of the underwater world.
Whether you’re an aspiring filmmaker, an avid diver, or a photography enthusiast, this course offers the tools and expertise needed to create stunning underwater videos. From vibrant coral reefs to curious marine life, you’ll learn how to film, edit, and produce captivating underwater stories, all with expert guidance from a seasoned professional.
Jeff Goodman: A Legacy in Underwater Filmmaking
Jeff Goodman brings over 40 years of experience in underwater film production for television to this course. Reflecting on his career, Jeff said:
“Although technology has dramatically changed, the basics of underwater filming remain constant. This course covers crucial skills for producing great videos. Whether you’re creating professional broadcast films or high-quality hobby videos, the fundamental principles are the same.
A camera operator must master their equipment to capture those magical underwater moments effortlessly. But beyond technical know-how, underwater filmmaking is about having fun and enhancing your diving experiences. So, take your time, learn at your own pace, and enjoy this creative journey.”
About NovoScuba
Founded in 2023, NovoScuba is reshaping dive education with a comprehensive, digitally native platform. Offering cutting-edge training programs for divers at all levels, NovoScuba sets a new benchmark in the diving industry by combining innovation with accessibility.
With ISO-certified courses, a student subscription model, and multilingual support, NovoScuba ensures that dive education is inclusive and engaging. More than just a training provider, NovoScuba fosters a global community of divers committed to exploration, collaboration, and sustainability.
Join the NovoScuba Underwater Moviemaker Course Today!
Dive into the world of underwater filmmaking and start creating cinematic stories that inspire. Learn more about the course and enroll today at www.novoscuba.com/novoscuba-underwater-moviemaker-course.
EXCLUSIVE: Jeff Goodman interviews Mark Spiers, CEO of New Scuba Diving Training Agency NovoScuba
NovoScuba’s Game-Changing Approach for Dive Store Owners: WE PAY YOU!
The diving world thrives on passion and adventure, but for many dive store owners, the financial and operational challenges can be as deep as the ocean.
NovoScuba, an emerging force in the diving world, is on a mission to transform this landscape for the better. With a revolutionary approach to dive store and training agency partnerships, NovoScuba is setting new standards for how dive stores can thrive while keeping their focus on delivering exceptional diving experiences.
A New Paradigm: NovoScuba’s Bold Mission
NovoScuba’s mission is straightforward yet profound: to disrupt the traditional dynamics between dive store owners and training agencies. Traditionally, dive stores have been subjected to substantial fees charged by training agencies, for membership, materials and certifications. These costs have often placed a heavy financial burden on store owners, cutting into their profits and limiting their ability to offer competitive prices to customers.
NovoScuba flips the script by offering a model where dive stores earn money, instead of paying high fees. Dive stores receive commissions for every student they register, and their certification costs are covered. This new model not only boosts profitability but also ensures clients get top-quality training at unbeatable prices.
Financial Upsides: Earn From Student Registration
NovoScuba’s approach is simple yet revolutionary. Dive stores partnering with NovoScuba can earn commissions for every student they enroll.
Here’s how it works: For every student enrolled through NovoScuba, dive stores receive a commission. Each student enrolled will receive their e-learning materials and certification credit included in their subscription. This arrangement is a significant departure from the traditional model, where dive stores often struggle to manage high overhead costs related to training fees and certification expenses.
NovoScuba’s approach ensures that dive stores can focus on what they do best—providing top-notch diving experiences—without being bogged down by excessive financial burdens, and the need to carry large stocks of materials.
Quality Training at a Great Price
NovoScuba stands out by offering high-quality, ISO certified, training that doesn’t break the bank, in fact our students will pay less than with most competing agencies. Clients benefit from top-notch education and safety standards at competitive prices. Dive store owners can confidently promote NovoScuba’s programs, knowing they’re offering fantastic training at affordable rates. This balance of quality and affordability helps dive stores build a strong reputation and attract more customers.
Your Brand is Your Business: NovoScuba’s Commitment to Showcasing Your Identity
At NovoScuba, we understand that your brand is your most valuable asset, and we’re committed to putting it front and centre. Unlike agencies that charge high fees to promote their own brand, we believe in investing in yours. With NovoScuba, you won’t be paying to advertise someone else’s logo alone, — our focus is on showcasing your unique identity. Certifications prominently feature your brand, as well as the training agency, reinforcing your store’s image and brand every step of the way. We’re here to support and elevate your brand, ensuring that your investment directly benefits your business.
Affordable Membership: An Investment in Your Success
NovoScuba’s membership model is designed with dive store owners in mind. Membership fees are kept low and include annual Pro member fees for your team. Payment can be made monthly or annually in your local currency, avoiding the hassle of exchange rate fluctuations. NovoScuba promises no exchange rate changes without a six-month notice, ensuring financial stability and simplifying budgeting. With a membership lasting 12 months from date of joining, you’ll enjoy a full year of NovoScuba’s benefits and support.
Streamlined Operations: Simplifying Your Workload
Handling administrative tasks can be a challenge, but NovoScuba makes it easier. We’ve streamlined certification procedures and reduced paperwork to help dive stores operate more efficiently. Certification processing is quick and straightforward, allowing more focus on teaching and customer service. Our system minimises bureaucracy by storing necessary forms in student profiles, reducing paperwork and administrative delays.
Crossover Made Easy
For dive stores looking to transition to NovoScuba’s model, the crossover process is designed to be smooth and hassle-free. NovoScuba provides support to ensure that the transition is as seamless as possible, helping dive store owners integrate into the new system with minimal disruption. Experienced dive Pros don’t need to undergo extensive retraining. Our crossover is designed to familiarise Pros with NovoScuba’s user-friendly platform, standards and course structures, and not to waste time and expense re-training in water.
With just a few simple steps, you’ll be ready to offer top-notch training through NovoScuba.
Comprehensive Business Support and Training Included in Your Membership
NovoScuba goes beyond financial benefits by offering experienced support and training. This value added service includes:
- Business Training: Optimise your operations with guidance on marketing, customer service, and best practices.
- Marketing and Promotion: Access resources to attract new customers and boost your store’s visibility. Enjoy cross promotions with NovoScuba to gain increased exposure.
- Ongoing Support: NovoScuba’s commitment to its partners extends beyond initial training and setup. The company offers ongoing support to address any issues or questions that arise. This continuous support ensures that dive store owners have a reliable resource to turn to whenever they need assistance.
Embracing Digital Natives: Instant Evolution and Continuous Improvement
NovoScuba’s digital-native approach is a game-changer. Leveraging cutting-edge technology, we ensure our services evolve and improve swiftly. Dive stores benefit from instant updates, the latest features, enhancements, and effective solutions, keeping them ahead of the curve. This continuous improvement helps dive stores stay competitive and deliver exceptional services. Whether it’s a new course update, additional marketing resources, or improved e-learning functions, NovoScuba’s digital infrastructure ensures that dive stores are always equipped with the most current and effective solutions. This continuous evolution not only helps dive stores stay ahead in a competitive market but also ensures they consistently provide top-quality services to their clients.
Why Is NovoScuba Doing This? – Fair Profit Sharing for Greater Access and Growth
At NovoScuba, we’ve taken a bold step by paying commissions to stores rather than following the traditional model of training agencies charging high fees. Our mission is to make diving accessible to everyone and to foster a growing community of new divers and continued education. By redistributing profits more equitably between stores and training agencies, we aim to create a more supportive and collaborative environment within the industry. We believe this approach not only helps individual stores thrive but also stimulates overall growth and innovation in diving. Our commitment to fair profit sharing reflects our dedication to the long-term health and expansion of the diving community.
Getting Started: Join the NovoScuba Revolution
Ready to revolutionise your dive store experience? NovoScuba is here to support your journey toward reduced costs, increased profitability, and enhanced operational efficiency. Get in touch with our team to learn how NovoScuba can transform your business.
For more information, email info@novoscuba.com or visit www.novoscuba.academy.
Gear News
Get 10% off a Seacraft GO! Scooter if you order before Christmas
Nautilus UK are offering a 10% discount on the Seacraft GO! scooter until Christmas (or until 5 units are sold) due to a slightly better exchange rate. Nautilus UK say this is a not to be missed offer on a very low margin product and unlikely to be repeated.
The Seacraft GO! is a revolution in the segment of compact underwater scooters. Weighing only 9,7 kg, the GO! offers exceptional performance and power.
Apart from that, the new Seacraft model is based on modular Li-Ion batteries with a capacity of 582 Wh which may be split up into several segments, approved to be transported in hand luggage aboard a passenger plane! This is, why we call them “air travel-friendly” batteries, since they offer you even more flexibility than every other Seacraft scooter before.
This makes the GO! the perfect companion for recreational divers, freedivers and technical divers looking for a reliable backup unit.
You can find out more about the Seacraft GO! scooter on Nautilus UK’s website here.
Find your nearest Nautilus retailer here.
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