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EXCLUSIVE: Scubaverse talks to SSI about their big announcements at this year’s DEMA Show

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Following Scuba Schools International’s big announcements at this year’s DEMA show in Las Vegas, we caught up with their UK Manager Richard Corner to ask him to tell us more about the training agency’s rebranding, ‘Digital Learning, Real Diving’, and their new Open Water Diver Programme.

Scubaverse: There were some big announcements from SSI at DEMA 2014 last month; let’s start by talking about the rebranding. What motivated SSI to give its brand a facelift?

RC: The SSI purchase by HEAD was seen as a major stepping stone in both brands’ histories, so we decided to give the logo a change to set the new company apart from the old. The entire organisation was getting a ‘facelift’ so it seemed right to give the logo a ‘facelift’ at the same time. Once the logo change had been confirmed the design of the new logo was aimed at making it easier to read and more modern looking, but at the same time keeping it recognisable with the old. In addition we wanted some similarity to the mares logo (fonts and colours), so the two become recognised and associated with each other.

Scubaverse: You launched ‘Digital Learning, Real Diving’ at this year’s DEMA Show. What is it?

RC: In a nutshell ‘Digital Learning, Real Diving’ is the launch campaign of our new digital programme which goes live in January. We wanted to make a lot of noise about the development of this extra content as this is a new direction for digital tools in the diving industry.

Scubaverse: What sets ‘Digital Learning, Real Diving’ apart from the digital programmes the other training agencies are offering?

RC: Digital courses are not new, and most other training agencies have some kind of digital offer; in fact SSI have had digital options for a number of years. But like most other agencies the current SSI online training doesn’t include most of the nice features you would normally expect from a recently developed and purposefully designed app. This new digital programme is unlike anything seen in the diving industry to date. The manual has been completely redesigned to work as a digital tool with integrated videos. In addition, the app is not just designed as an extra marketing tool for our dealers; it is also an awesome tool for divers, as it will give you one of the best digital log books developed to date, keep all your training records in one place and enable the student to communicate with their instructor directly through the app. The app will scale to fit any device, can be used on and offline and works with Android and Apple. By the end of 2015 we will have all courses and all languages available.

Scubaverse: SSI also launched a new Open Water Diver programme at DEMA – what’s new about the course?

RC: The new SSI Open Water Diver programme is based on an “Integrated Learning System”. Measures of testing are strategically placed throughout the program to assess the quality of new divers experiences. The program links physics and physiology to why and how equipment plays an important role in a new diver’s comfort and confidence underwater – it’s REALDIVING! It also deals with the reason why you go diving — to have fun!  You’ll find the course clear, concise, and enjoyable.  Customers will look forward to each section as they take their first step toward becoming a well-trained SSI diver and their lifetime of adventure. With the evolution of digital learning, SSI has effectively mastered the uses of technology to strengthen the learning experience, anytime and anywhere.  The new Open Water Diver program is comprehensive, with first rate videos, illustrations, animations and photos to stimulate the learning experience.

Scubaverse: Richard, many thanks.

RC: Thank you, and Merry Christmas!

SSI Launch ‘Digital Learning, Real Diving’ next month. To learn more, visit www.divessi.com.

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Crossover to NAUI for FREE!

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As a boost to help the diving industry, NAUI are still offering a FREE Instructor cross-over course together with five free certifications to all Instructors. This can include Open Water, Advance, Rescue, Nitrox and various other specialities and can be mixed and matched so all five do not necessarily need to be for the same certification.

NAUI have also frozen the membership fees for 2021 for instructors crossing over or restarting.

NAUI’s Southern UK Rep Simon Lodge says: “Throughout this year, the diving industry has severely suffered so as a result, to help kickstart the diving industry NAUI will not be charging membership fees 2020/2021 to any new instructors.” 

Founded in 1960, NAUI Worldwide is one of the scuba industry’s largest not-for-profit agencies whose purpose is to enable people to enjoy underwater activities as safely as possible by providing the highest quality practical education, and to actively promote the preservation and protection of the world’s underwater environments. As a pioneer in diving education, NAUI has developed many of the programs and concepts accepted throughout the diving industry. NAUI: A Higher Standard!

For more details please contact Simon Lodge (Southern UK Rep) on simon@europe.naui.org or Craig Warner (Northern UK Rep) on cwarner@europe.naui.org.

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The Philippines wins World’s Top Dive Destination Award!

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Congratulations to the Philippines for being recognised as the World’s Leading Dive Destination at the 27th World Travel Awards!

The World Travel Awards serves to acknowledge, reward and celebrate excellence across all sectors of the global travel and tourism industry.

Read more about diving in the Philippines in our latest publication Philippines Dive Adventures.

The magazine is a guide to the best diving in the Philippines. It features: Anilao, Bohol, Cebu, Dauin, Puerto Galera, Tubbataha and much more…

With 7,641 islands, the Philippines has it all! Let the Dive Travel Adventures and Scubaverse Media Team take you on an incredible tour above and below water in the World’s Leading Dive Destination – download your FREE copy here!


To find out more about visiting the Philippines visit the Department of Tourism website by clicking here.

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Sharks Bay Umbi Diving Village is a Bedouin-owned resort with stunning views and a lovely private beach. It is ideal for divers as everything is onsite including the resort's jetty, dive centre and house reef. The warm hospitality makes for a diving holiday like no other. There is an excellent seafood restaurent and beach bar onsite, and with the enormous diversity of the Sharm El Sheikh dive sites and the surrounding areas of the South Sinai, there really is something for every level of diver to enjoy.

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