Connect with us
background

News

A statement from PADI CEO Drew Richardson

Published

on

These are challenging times for everyone; especially those involved in diving and travel. We have received news from many individual Tour Operators and diving businesses who, although struggling themselves, are extending help to their clients and who will need all our support to get through the coming weeks and when travel bans are lifted.

Drew Richardson, PADI CEO has also made the following statement, pledging support for PADI Members, their health, and the health of their Dive Business:

“As President and CEO of the dive industry’s leading membership organization, I care deeply about the safety of our members, the safety of divers, and the health of your business. The recent outbreak of COVID-19 is affecting communities and businesses all over the world, especially those that are dependent on travel, and the dive industry is no exception. I want to assure you that our international network of PADI® Regional Teams remain committed to supporting PADI Professional, Retail and Resort Members during challenging times like these. We’re in this together.

I’ve authorized an immediate membership support package to help stimulate business, which is detailed out below.

PADI Launches Powerful New Customer Acquisition Campaign

First, we are launching a powerful PADI Open Water Diver acquisition campaign, called Start Your Adventure. In light of the current situation where people are traveling less, this campaign is focused on eLearning, so people can start their diving adventures at home, connected to our PADI Retail and Resort membership across the world.

Unprecedented Discount on PADI eLearning

To help increase PADI Dive Center and Resort success in receiving new customers from this marketing campaign, I’ve authorized a limited time offer of 20% OFF the wholesale price of PADI eLearning® courses (pricing is valid through 30 April 2020, some exclusions apply). By stocking up on PADI eLearning codes, PADI Dive Centers and Resorts can pass these discounts on to customers to help drive demand to Start Your Adventure at Home with PADI eLearning. When the situation calms, which it eventually will, these dive students will head through your doors to complete their certification.

PADI Members: Contact your local PADI Regional Manager or Training Consultant to take advantage of your specially discounted eLearning codes.

PADI Ramps Up Commitment for Major Marketing Initiatives to Boost Your Business

Because demand is down, many organizations are pulling back to cut expenses during this time of disruption and uncertainty. As your advocate, my philosophy is to invest more now to launch global activations to highly-targeted audiences in domestic and resort markets. By using paid, earned and owned media, we’ll deliver an enhanced customer experience through new campaign materials, landing pages for non-divers and Discover Scuba® Diving (DSD) participants, driving these new leads directly to PADI Members. Download the Start Your Adventure toolkit.

Safety Recommendations and Precautions

The COVID-19 situation is unprecedented in many ways, making it dynamic and challenging to navigate and manage through for everybody around the world. On the PADI Pros Blog you can find suggestions and resources for preventative best practices – during dive and EFR training and in your routine dive activities – to address the fears and concerns that you and your students may be facing regarding this issue.

On behalf of the PADI Family, I want to thank you for your continued loyalty and support. I have found over the years that in the long run, we always emerge stronger after world events of this nature. In the short run, it is difficult to appreciate this reality. I encourage each of you to please remain vigilant and take prudent actions as recommended. Most importantly, there is power in the ability to stay optimistic. The global dive industry has weathered and prevailed through many challenges throughout the years. Our united resilience during these challenges shows that we have the strength and endurance to make it through this one, too. Be well and thank you for your membership and support.

Best personal regards,

Drew Richardson

President & CEO, PADI Worldwide.”

Find out more at www.padi.com.


Source: www.divenewswire.com

Competitions

WIN a Bigblue AL-1200NP Dive Torch!!!

Published

on

For this week’s competition, we’ve teamed up with our good friends at Liquid Sports to give away a Bigblue AL-1200NP Dive Torch!

This torch delivers 1200 lumens of light powered by an ion rechargeable battery. There are 4 levels of brightness with burn times between 2-20 hours. Battery charge level is indicated via coloured lights around the on/off button. The beam angle is 10°. The anodised aluminium alloy housing sealed by double ‘O’ rings with a max operating depth of 100m. SRP £125.00 which includes torch, charging cradle and battery.

To be in with a chance of winning this awesome prize, all you have to do is answer the following question:

In a recent post on Scubaverse.com (which you can read here), we reported via the Marine Conservation Society that the UK’s landmark post-Brexit fisheries legislation has now become law. The Fisheries Act is the first legislation of its kind in nearly how many years?

Is it:

  • A) 60
  • B) 50
  • C) 40

Answer, A, B or C to the question above:

Liquid Sports Bigblue AL-1200NP Dive Torch November 2020

Competition
  • Enter the country you live in
  • Terms and Conditions: This competition is open to all visitors to www.scubaverse.com except for members of the Scubaverse team and their families, or employees of Liquid Sports and their families. A valid answer to the competition’s question must be entered. If no valid answer to the competition’s question is entered, your entry will be invalid. Only one competition entry per entrant permitted (multiple entries will lead to disqualification). Only one prize per winner. All prizes are non-transferable, and no cash alternative will be offered. In the event that the prize cannot be supplied, no liability will be attached to www.scubaverse.com. When prizes are supplied by third parties, www.scubaverse.com is acting as their agents and as such we exclude all liability for loss or damage you may suffer as a result of this competition. This competition closes on 06/01/21. The winner will be notified by email. The Editor-in-Chief’s decision is final.

  • The following fields are optional, however if you fill them in it will help us to determine what prizes to source in the future.

  • Date Format: MM slash DD slash YYYY
Continue Reading

Gear News

Northern Diver Christmas Sale starts TODAY!

Published

on

This year Northern Diver’s Christmas offers are starting on Black Friday and running until midnight on New Year’s Eve! 

There are some great deals to be had across the site – www.ndiver.com – from discounted Drysuits and Coltri compressors to 15% off their entire Lighting Section!

And if you can’t find the perfect present for the diver in your life, they have a choice of Gift Cards on offer. They are even giving you £25 extra when you purchase a £100 voucher!

The offers don’t stop there – there is FREE shipping on all orders over £100 and even a FREE gift with every online purchase.

Every purchase will get you entered into a great prize draw to win one of their new Electracore 3.0mm Rechargeable Heated Vests!

And should you find that you need to return any of your purchases, Northern Diver understand that Christmas may be a little different for everyone this year and you may not get to see every one over Christmas, so they have extended their Returns Period to the end of January 2021. (Valid for purchases made from Black Friday to end of December 2020).

Some unmissable offers to look out for are the Varilux Zoom, part of the Varilux Black & Gold Range, with its variable beam width; and Northern Diver’s 4mm compressed Neoprene Drysuit, the Voyager, which is on offer for an incredible £475!

For more information visit the Northern Diver website by clicking here.

Photo credit: Joe Duffy

Continue Reading

E-Newsletter Sign up!

Competitions

Sharks Bay Umbi Diving Village is a Bedouin-owned resort with stunning views and a lovely private beach. It is ideal for divers as everything is onsite including the resort's jetty, dive centre and house reef. The warm hospitality makes for a diving holiday like no other. There is an excellent seafood restaurent and beach bar onsite, and with the enormous diversity of the Sharm El Sheikh dive sites and the surrounding areas of the South Sinai, there really is something for every level of diver to enjoy.

More Less

Instagram Feed

Facebook Feed

Facebook Pagelike Widget

Popular