6th Annual PADI Women’s Dive Day: Celebrating connections with each other and the Ocean

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Over the last five years, PADI® Members have hosted nearly 4,000 PADI Women’s Dive Day events around the world. In doing so, the PADI Family has changed thousands of lives, expanded the dive community and made the underwater world more accessible to all. On 18 July 2020, the dive community will come together again from all corners of the globe to continue the tradition online and in person where possible.

Wherever you are in the world, and whatever your current situation, make plans to participate in the 6th Annual PADI Women’s Dive Day. It can be as simple as taking part virtually with PADI or, if your situation and local regulations allow, rally divers to join you for a virtual or local event.

“Events may look a bit different this year but that won’t stop us from celebrating our wonderful dive community, and strengthening our connection to each other and with the ocean,” says Kristin Valette-Wirth, Chief Marketing Officer of PADI Worldwide.

As diving is opening back up in many parts of the world, consider using PADI Women’s Dive Day as an excuse to safely welcome divers back into your shop to dive with you, if possible. Share your community’s spirit and passion with the world by posting videos, photos and stories on your social media channels. Tag #padiwomen and #padiwomensdiveday so your adventures become part of the global conversation. Discover additional ideas on how you can participate during these times.

PADI is planning a robust lineup of online content and social activations that celebrate the female dive community. On 18 July 2020, join PADI on Facebook and Instagram for 24 hours of PADI Women’s Dive Day posts, videos, stories and live interaction. Leading up to the day, explore blog articles and videos at padi.com/women and padi.com/community. Share this content and invite your divers to follow along with the #padiwomen and #padiwomensdiveday hashtags.

Since 2015, divers have been coming together each July for a day of shared adventure and passion for the underwater world. With overwhelming support from the dive community, PADI Women’s Dive Day has grown into a worldwide celebration that brings everyone together – not just women. The day fosters a global community that encourages divers of all genders, ages, races, backgrounds and abilities to safely and confidently explore and protect the underwater world.

“The inclusive nature and diversity of diving is something we celebrate and honor. It is embedded in the ethos of our organization,” says Valette-Wirth. “The importance of making the oceans accessible to all and the vital role people of every gender and background play in restoring balance between humanity and nature should not be undervalued. We are actively seeking to do more to increase this diversity in our community, on PADI Women’s Dive Day and every day moving forward.”

Find out more at www.padi.com/women.


Source: www.divenewswire.com

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